Have you ever had a time when you thought you had everything figured out?  Or have you ever had a time when you just knew what you knew and no one could tell you any differently?  Well that was me.  I just thought I had it going on.  I thought I had it all figured out.  Especially when it came down to marketing.  I mean when it comes down to generating leads I am and always has been a beast.  My last campaign delivered over 300 leads in less than 7 days.  My last ad on FB is still generating leads because it was shared so many times.

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You see all of this is great.  But if you don’t have a strategy and a plan or a sales funnel set up to monetize these leads on the back end then all you will have is a whole lot of leads who will soon forget you if you don’t keep up with them on the back end.

I used to think that all I needed was a good leads campaign to be successful, but that’s just a part of the equation.  The fortune comes from what happens immediately after you generate that lead.  And this is where most people blunder and I must admit that I used to be one of them.

But these are the things that no one will tell you.  And honestly I know why they don’t tell.  They don’t tell because they don’t believe that you will understand and when marketers like myself start talking about sales funnels, lead magnets and tripwires most people’s eyes begin to glaze in bewilderment.

But the truth of the matter is that most people will not have success on the internet until they begin to learn these things.  However, remember that it’s not good enough to learn the concepts, you must also implement them.

This is why I am hosting the Online Marketing Mastermind Live event.  At this event you will receive hands-on experience with all of the concepts needed for you to market and promote your business successfully online.   Grab your ticket and learn more at www.onlinemarketingmastermindlive.com

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Toni Coleman-Brown
Toni Coleman-Brown

Toni Coleman Brown is an author, coach, motivational speaker, social media strategist and professional networker. She is also the Founder of the popular, Network for Women in Business, which is an online community designed to train, connect and advance women in business.

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