Toni Coleman-Brown

Author's details

Name: Toni Coleman-Brown
Date registered: March 22, 2013

Biography

Toni Coleman Brown is an author, coach, motivational speaker, social media strategist and professional networker. She is also the Founder of the popular, Network for Women in Business, which is an online community designed to train, connect and advance women in business.

Latest posts

  1. How to Create a Great Week|Weekly Planning — August 22, 2017
  2. Don’t Expect Anyone to Catch You When You Fall — June 7, 2017
  3. Doing What You Love… — September 3, 2016
  4. Online Marketing: I thought I knew it all too… — September 2, 2016
  5. Facebook Shut Me Down… — April 14, 2015

Author's posts listings

Aug 22

How to Create a Great Week|Weekly Planning

If you’re like most people you absolutely hate Mondays.  You probably find them boring and a drag.

If this is you, then I want you to know that you’re not alone.  But it doesn’t have to be that way. You can turn your weeks completely around by following these simple Life Hacking steps to launch your week.

Start with a plan.

I always say that a good week starts the week before.  Therefore, early Saturday or Sunday morning, sit down with a cup of coffee and figure out what you need to accomplish for the week and set some goals.  Don’t try to accomplish everything for the whole entire year into one week.  Be sensible so you don’t overwhelm yourself.

Break your plan down into days

Once you have the basis for a plan, sit down and break those plans into days.  Prioritize your weekly goals and then break them down by days starting with what you need to do first, second and then third.

Then Get Into Massive Action!

Prepare yourself for any distractions that may come your way so that you can make sure to win each and every week.

Don’t miss out on any great content. Make sure to subscribe to this blog and my Youtube channel.

Take care and make it a great week.

Permanent link to this article: http://tonicolemanbrown.com/how-to-create-a-great-weekweekly-planning/

Jun 07

Don’t Expect Anyone to Catch You When You Fall

If there is one thing that I have learned about this life it is that you absolutely cannot depend upon anyone to catch you when you fall. To me it doesn’t matter if you’re married or in a relationship it is not often in life that anyone will be there when you hit rock bottom.  Marriage is supposed to be for better or worse and for those who believe that they have found someone in their spouse who would be there to catch them if they fall then kudos to you. For me, I have learned that the only person who is really here for me is me and God.

Beyonce Says Sometimes You Need to be Your Own Best Friend

I don’t know about anyone else reading this blog post, but I have found this statement to be true. I have had to be my own best friend. I have had to dust myself off after every fall since July 2010 when my mom died.  And while most people fear being in this place, I must admit that I don’t have a problem with it at all.  I am comfortable with me and with being in my own skin.  I can sit and eat at restaurants by myself and go to movies by myself.  I can even travel by myself.  I am comfortable with me.

Are You Comfortable In Your Skin?

Being comfortable in your own skin is a great milestone to reach.  Not everybody gets there.  Sometimes you have to go inside in order to get out.  These past six to nine months I have been going inside of myself to really try to understand myself and my life.  And the assessment is interesting. All I am willing to say at this point is that change is in the air.  And that’s not a bad thing.  Sometimes change is good.  Today I am embracing it.

I embrace the art of loving myself

I embrace the reality of being responsible for myself

I embrace the act of being myself,  which I believe is pretty damn cool (ha-ha)

Honestly, there isn’t much that any of us can control, but the one thing that we can control is ourselves.  I understand that today if I fall I really don’t expect anyone human being to catch me, but I do expect the mighty spirit of God to reach out his hands. How about that?!!!

 

Permanent link to this article: http://tonicolemanbrown.com/dont-expect-anyone-to-catch-you-when-you-fall/

Sep 03

Doing What You Love…

Are You Putting Up With Life Or Living It?:

what you love

Confused? Don’t know what you want to do? Struggling to find real success?  Are you one of those people who are walking through life like a zombie?  Doing the same thing over and over again.  Going to a job everyday that you hate.  Living with a spouse that you can’t stand.  Dealing with ungrateful children that you just can’t satisfy. Putting up with life instead of living life.

Are you one of those people?

I sure hope not.  Life is limited by time. There is a beginning and an end. It matters much what is done in between.  I can honestly say that I’ve been working professionally for over 26 years.  And in those years I’ve changed careers several times and I’ve discovered what I like and what I don’t like.  I know what I’m good at and what I’m not so good at.  I know that I love people and I love marketing.  I love online marketing and I’m good at it.  This year, I’m going from being good to being great at online marketing.  I also love training and teaching.  It is my passion.  As we enter into the 4th quarter of I will do more of that.  I find it both fun and fascinating.  I also love to write.  It is another one of my passions.  I guess that’s why I got a Masters in Creative Writing.  And I vow to do more of that as well.

What Do You Love?

Have you figured it out yet? That thing that you can do all day and never get tired. That thing that some people will call work while to you it’s nothing but play.  What is your passion?  Until you find out what it is and pursue it without ceasing then for you the struggle will always be REAL.  I hope and pray that everyone finds their passion and begin to live it out loud.  Because honestly, I’m tired of hearing that the struggle is REAL. There is no box and no struggle other than the box that you put yourself in.  And just like you put yourself in a box, you can find your way out of it. The route is easy.  The same way you got into the box is the same way that you can get yourself out.  It all starts with doing what you love and loving yourself enough to do what you love no matter what. No excuses. Go for it.

Join me in one of my passion events…The Online Marketing Mastermind Live, taking place on Oct. 1st and 2nd where I will share all of my online marketing secrets in a private board room setting where you can get 1:1 attention.  You bring your laptop and I’ll bring my knowledge and together we will get to work and make big things happen for your brand. Register now at www.onlinemarketingmastermindlive.com

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Don’t forget to subscribe! Enter your email to the right of this post.  : )

 

Permanent link to this article: http://tonicolemanbrown.com/doing-what-you-love/

Sep 02

Online Marketing: I thought I knew it all too…

Have you ever had a time when you thought you had everything figured out?  Or have you ever had a time when you just knew what you knew and no one could tell you any differently?  Well that was me.  I just thought I had it going on.  I thought I had it all figured out.  Especially when it came down to marketing.  I mean when it comes down to generating leads I am and always has been a beast.  My last campaign delivered over 300 leads in less than 7 days.  My last ad on FB is still generating leads because it was shared so many times.

lastest post boost

You see all of this is great.  But if you don’t have a strategy and a plan or a sales funnel set up to monetize these leads on the back end then all you will have is a whole lot of leads who will soon forget you if you don’t keep up with them on the back end.

I used to think that all I needed was a good leads campaign to be successful, but that’s just a part of the equation.  The fortune comes from what happens immediately after you generate that lead.  And this is where most people blunder and I must admit that I used to be one of them.

But these are the things that no one will tell you.  And honestly I know why they don’t tell.  They don’t tell because they don’t believe that you will understand and when marketers like myself start talking about sales funnels, lead magnets and tripwires most people’s eyes begin to glaze in bewilderment.

But the truth of the matter is that most people will not have success on the internet until they begin to learn these things.  However, remember that it’s not good enough to learn the concepts, you must also implement them.

This is why I am hosting the Online Marketing Mastermind Live event.  At this event you will receive hands-on experience with all of the concepts needed for you to market and promote your business successfully online.   Grab your ticket and learn more at www.onlinemarketingmastermindlive.com

Make sure to subscribe to my blog.  Use the button to the right. : )

 

Permanent link to this article: http://tonicolemanbrown.com/online-marketing-i-thought-i-knew-it-all-too/

Apr 14

Facebook Shut Me Down…

Hey – Did I ever tell you about how Facebook shut me down?  I probably didn’t, so let me explain what happened.  I don’t know if you knew this, but I had a course called, “The Ultimate Facebook Mastery Course” and the URL was ultimatefacebookmastery.com and one day I received an email from a Facebook attorney telling me that I needed to cease and desist using this URL because it had Facebook’s name in it.

 

Can you imagine how I felt? Exactly! I was crushed!

 

But that’s just how it happens.  One day you can be doing business and all is well and then another day you can get shutdown.  What did I learn from this?  Well, I learned never to use another company’s name in my URL’s or in my product course names. The good news was that I had had all of the course materials also included in my Ultimate Social Media Mastery Course, so I wasn’t too distraught.

 

The truth of the matter is I’ve learned a lot about social media over these past few years since my first Small Business Boot Camp Social Media Mastery event, which took place in April of 2012.  I know how to get hundreds of leads each week from social media sites like Facebook.  I also know how to generate sales from social media sites like Twitter, Facebook and Instagram. And I know how to build custom audiences based on my past customers and so much more.

 

And Guess What?  There is good news…

 

And the good news is that I will be sharing everything that I know about social media at the upcoming 4th Annual Small Business Boot Camp for Women happening on July 18, 2015.  This event is going to be amazing.  I am convinced that it will be the best ever. Packed and Sold Out!

 

And I would like to see you there.  ====>Register<====

 

I will be making a MAJOR ANNOUNCEMENT at this upcoming Boot Camp event.  It is going to be a game-changer.  I promise.  Therefore, you will want to be in the house to hear the news live and in living color.

 

So make sure to secure your seat TODAY!!!  You will not be disappointed. I am looking forward to seeing you in person and filling you with knowledge that you can use to grow your small business..
Let’s get up close and personal so I can teach you what I know so that your business can grow, grow, grow!

 

Will you be in the house?

 

I hope so.  See you there.  ======>Register<=======

 

Toni Coleman Brown, Founder of the Network for Women in Business and Creator of the Small Business Boot Camp for Women
www.smallbusinessbootcampforwomen.com
646-421-0830

Permanent link to this article: http://tonicolemanbrown.com/facebook-shut-me-down/

Mar 24

You Can NOW Send Money via Facebook Messenger – Paypal Watch Out!

fb message money

Yes my friends, this is a real game-changer!  On Tuesday, March 17th Facebook announced that you can now send money to friends in messenger.

This will be accomplished with a really simple process.  What Facebook has done is added a dollar sign ($) at the bottom of the messenger screen.  All you have to do is tap on it and enter the amount you want to send to your friend and add a debit card and hit send.  It will be just that simple once it’s rolled out to every account.   To accept the cash all your friends will have to do is open the conversation add their own debit card and the funds will be transferred “right away.”  Boom!  That’s a beast-mode world domination move.

So Why Did Facebook Add This Feature?

According to them, conversations were already being had about money on messenger (I told you they’re watching).  According to FB, people were talking about sharing bills, sharing rides on Uber, etc.  So this was a natural progression for them to add this feature.

Facebook does not want it’s users to have to leave their site for anything.  They built this P2P service from the ground up, using their Facebook Ads system as the platform.  All payments processed will be encrypted, safe and secure.  Facebook is planning to go toe-to-toe with services like Paypal and Google Wallet because their service will be FREE of FEES ( at least for now) and will undercut Paypal and their dreaded fee structure.

The only major problem that consumers will have with this service is the fact that Facebook is tracking your every move and if you’re cool with that, then you’ll be cool with this service. I believe that Facebook is watching you more closely than the government.  Dan Kennedy who wrote in his book about Facebook makreting that Facebook is the tie that binds us.  Apple, Amazon, Ebay, Google…they all want the same thing and that is to know and understand consumers, better than consumers even know or understand themselves and by providing a service like this one, Facebook is getting closer and closer to cloning your consumer behavior, which is the main reason why all small business owners should seek to harness the power of FB.   Now is the time.

Check out the replay of my special webinar “The Top 10 Social Media Trends To Grow Your Small Business” and discover what’s hot and what’s not in social media today.

 

Permanent link to this article: http://tonicolemanbrown.com/you-can-now-send-money-via-facebook-messenger-paypal-watch-out/

Mar 11

The Print Money Formula 2.0

Larry Beacham did a webinar a few weeks ago for the Network for Women in Business.  The webinar was regarding his Print Money Formula. Man! It was hands down one of (if not) the best training webinar’s that I’ve ever participated in. First, Mr. Beacham provided a tremendous amount of value. This ended up being the kind of webinar training where even if you DID view it, you will want to view it again because the information was so good. So in this article I’d like to give you the top 3 things I learned from Larry Beacham’s Print Money Formula webinar.

Take What You Know and Turn It Into Dough

Everybody’s knows something about something.  And even though where you are right now may not be at the “guru” or “expert” level, you probably know more about some things than some other folks. And how you can tell that you know some things is when other people start to ask you questions about what you know. If you find that you are spending a lot of your time answering questions about a particular subject then that is probably your (as Larry puts it) MONEY ZONE. On a scale of 1 to 10 you may be a 5, but couldn’t a level 5 teach a level 3, 2 or 1? Yes you can.

Put Your Intellectual Knowledge in Digital Format

Any information product that you have should be presented to your target audience in a digital format. Digital is the best way to deliver your intellectual property because it can be instantly downloaded. And by digital this means your product could be in the format of an audio program, like a cd or it can be a downloadable report or e-book. Digital products is the wave of the future and you should make sure that everything you own has some form of digital delivery method.

Take the arduous work out of the process by accessing Larry’s Print Money Formula 2.0 program

In Larry’s Print Money Formula program he shows you how to take your ordinary walk around knowledge and turn it into instant cash daily. He shows you how to craft and structure a simple process that will help you to recognize the money all around you and how you can start collecting it TODAY. In other words, he’s going to show you how to truly MAKE money – manufacture it literally on the spot. He is also going to meticulously show you every last detail of how to implement the methods so that you get RESULTS.

If you have a chance, take the time to watch the video, he will walk you through the Formula and will show you how to take the next steps to monetizing your message. Plus he will show you all the bonuses that are included inside of his program, which makes the entire package just that much more valuable. But don’t take my word for it. See it for yourself.

Watch the video and pick up your very own copy of the Print Money Formula 2.0.

Permanent link to this article: http://tonicolemanbrown.com/the-print-money-formula-2-0/

Mar 09

February 2015 Monthly Goals Report

Here is my feedback on my goals for the Month of February:

In the month of February, I hired a coach.  He told me that if I didn’t have a detailed plan for achieving each and every one of these goals that I should get rid of them.  I am not going to get rid of my goals.  I may or may not achieve all of them in 2015, but I will leave them out there as a reminder of what I told myself that I could achieve.  I believe that I can achieve all of these goals, so I am not going to stray away from them.

FINANCES

  • I will easily pay off $6,000 in credit card debt by 12/31/15.

I am rebounding from my slip up and in the month of March I will report on exactly how much of this $6,000 that I have retired.

  • I will easily save a minimum of $5,000 in liquid fun cash by 12/31/15.

I continue to work towards this goal.  In the month of March I will report on exactly how much I have accumulated towards this goal.

  • I will consistently be making an extra $10,000 per monthly by 12/31/15.

My extra rose a little bit and went from $942 in Jan. to $1,043 in Feb.  That’s only a $100 increase, so I have to work on specific plans like my coach has advised to accomplish this goal.

BUSINESS

  • I will easily publish a minimum of 300 videos/articles on my blogs by 12/31/15.

I have to develop a plan to make this happen.  I want video marketing to be an integral part of my strategy.  So this month. I was able to post 6 new videos on the Network for Women in Business Youtube account and I also posted a few new articles on my blogs.  I will begin to keep a tally so I can have an accurate count and will monitor my other business statistics which will go towards keep track of the overall health of my business.

  • I will easily re-launch my Social Media Mastery course by May 1, 2015.

I have not started on this as of yet. (same comment for Feb.)

  • I will easily with grace and style sell out my Small Business Boot Camp for Women by 7/15/15.

I am almost done with the website. Promotion to come soon. (I have created my plan of attack to promote this event heavily over soaicl media.  I will open the cart officially this weeken.

  • I will easily launch 2 live profitable webinars each month beginning January 2015.

I had one profitable webinar in 1 extremely profitable webinar and that was the Print Money Formula webinar with Larry Beacham.  That webinar generated $1,000.00 and of which I earned a $500 affiliate commission.  Not bad.  Larry Beacham is my coach and he showed me how to print money on that night.

  • I will easily publish 25 books on Kindle by 12/31/15.

I did not upload any books in February.  But I did figure out that network marketing is my best niche.

  • I will easily grow my Network for Women in Business to 200 members by 12/31/15.

By hiring a coach I have received confirmation on my strategy I just must execute it now.  I am working on the website and I am planning a complete relaunch for mid-April.

  • I will easily grow my network for women in business list to 10,000 by 12/31/15.

I do have a strategy for doing this. I will implement it.  I have added some new people to my list, I have to do a better job of keeping track of the numbers.

  • I will easily host my wellness business retreat at Canyon Ranch by October 15, 2015.

This event is scheduled. I need to begin promoting it.

  • I will easily have 5 professional speaking engagements by 12/31/15.

I spoke at 72 hours of Power in February and will be speaking at the SASSY Conference on March 14th, I am speaker at the Moms 2.0 Summit on May 1st

HEALTH & FITNESS

  • I will easily lower my blood pressure by June 30, 2015.

I went to doctor and my blood pressure was only slightly elevated. The doctor was concerned with my bottom number being over 90 and near 100. So he prescribed some medication and told me that I only need to take half of a pill. And he said only for 6 months. But my sugar levels and cholesterol levels are amazingly fine.

  • I will easily attend all of my well care visits by February 2015 and again in the Fall of 2015.

I am a little behind but I had my physical last week and I had my mammogram on Sat. I am sure both are fine. I am scheduled visit my obgyn and I have to schedule a colonoscopy soon as well.

  • I will easily post all updates from my well care visits on my blog by March 1, 2015.

I am a little behind, but I above list my latest updates.

  • I will easily complete a 7-10 Green Juice Cleanse 3 x’s per year by 12/31/2015

I have not started this yet, but I need to do one this quarter, so maybe next week.

  • I will easily with grace and style and discipline run/walk 3 miles per day for 6 days per week by 12/31/15.

I have not started walking yet.

  • I will easily release 50lbs of extra weight by 12/31/15.

So far I have lost 7lbs. that have stayed off consistently. I lost 10 in January, but gained 3 in Feb.

PERSONAL DEVELOPMENT

  • I will easily complete Tony Robbins Personal Power 30 Day program at least once by 12/31/2015.

I am going to order this program and start it soon.

  • I will easily read 12 books by 12/31/15.

I am reading “Speak and Grow Rich” right now.  So far so good.

  • I will easily develop a rock solid daily morning ritual by January 30, 2015.

I am still working on a morning ritual. I do have a ritual but it’s not filled by any means with motivation and meditation.

  • I will easily attend church at least 1 per month every month by 12/31/15.

I have only attended church once this year and that was in Jan. I did not attend in Feb., but will make it my business to attend in March.

  • I will easily perform one act of giving each month by 12/31/15.

LIFESTYLE

  • I will easily find myself on the sandy beaches of the Caribbean at least once by 12/31/15.

I am going to work on this.

  • I will easily get regular spa treatments (massages and facials) on a monthly basis by 12/31/15.

I have not started this.

  • I will easily have a regular housekeeper by March 1, 2015.

Not yet.

  • I will easily treat myself to a new outfit and pair of shoes once a month by 12/31/15.

I bought myself two new sweaters in February.

  • I will easily begin the process of acquiring an investment property by 12/31/15.

I am still working towards this goal.  I may have to move this to 2016.

Well, as you can see, some of these goals are aspirational. You may see some changes here, but for now I will keep reporting.

Permanent link to this article: http://tonicolemanbrown.com/february-2015-monthly-goals-report/

Mar 09

January 2015 Monthly Goals Report

Here is my feedback on my goals for the Month of January:

Overall I can say that writing these goals down have really helped me. I am off to a good start to this year as it relates to achieving these goals. Well, let me rephrase that…in some areas I am off to a good start and in other areas I am having a hard time getting the wheels turning. So with that being said there is proof in the pudding so I am now going to review my January of 2015. Here goes:

FINANCES

  • I will easily pay off $6,000 in credit card debt by 12/31/15.

I have consistently paid down on my credit cards. I paid X amount on my debt, but I slipped up by putting a random sporadic charge on one of my cards for almost $500 on something that I didn’t even really want. I promised myself that I would add that money back by the end of February. I will let you know how that goes.

  • I will easily save a minimum of $5,000 in liquid fun cash by 12/31/15.

I have not dipped into my Mutual Fund savings and have consistently added funds every month, but it’s not enough to have $5,000 in liquid fun cash by 12/31/15. I am going to have to get more serious about this. One of the ways that I am doing this is by canceling a lot of monthly fees that are coming out of my account for items and services that I don’t even use. I have added these monthly fees up and they total over $600.00. So if I just saved that amount of money I would be able to save the $5,000. I will do better.

  • I will consistently be making an extra $10,000 per monthly by 12/31/15.

I am wondering if this is a reach goal and not a realistic one. Hmmm…All together if I add the money that I made that was EXTRA,, meaning above and beyond what normally comes in (and that’s what this goal is about-Turning my extra income into serious income.), then I made a total of $942.00. (Right now you can’t see this, but I had to stop writing to run reports to verify how much I earned that was “Extra.”I will do a better job of tracking this.

BUSINESS

  • I will easily publish a minimum of 300 videos/articles on my blogs by 12/31/15.

This goal may have been a little over zealous. I may just during one of my vacations knock out a large majority of these videos. But I have to come up with a strategy for this.

  • I will easily re-launch my Social Media Mastery course by May 1, 2015.

I have not started on this as of yet.

  • I will easily with grace and style sell out my Small Business Boot Camp for Women by 7/15/15.

I am almost done with the website. Promotion to come soon.

  • I will easily launch 2 live profitable webinars each month beginning January 2015.

I had one profitable webinar in January.

  • I will easily publish 25 books on Kindle by 12/31/15.

I did not upload any books in January.

  • I will easily grow my Network for Women in Business to 200 members by 12/31/15.

By hiring a coach I have received confirmation on my strategy I just must execute it now.

  • I will easily grow my network for women in business list to 10,000 by 12/31/15.

I do have a strategy for doing this. I will implement it.

  • I will easily host my wellness business retreat at Canyon Ranch by October 15, 2015.

This event is scheduled. I need to begin promoting it.

  • I will easily have 5 professional speaking engagements by 12/31/15.

I spoke at 72 hours of Power in February and will be speaking at the SASSY Conference on March 14th, I am speaker at the Moms 2.0 Summit on May 1st

HEALTH & FITNESS

  • I will easily lower my blood pressure by June 30, 2015.

I went to doctor and my blood pressure was only slightly elevated. The doctor was concerned with my bottom number being over 90 and near 100. So he prescribed some medication and told me that I only need to take half of a pill. And he said only for 6 months. But my sugar levels and cholesterol levels are amazingly fine.

  • I will easily attend all of my well care visits by February 2015 and again in the Fall of 2015.

I am a little behind but I had my physical last week and I had my mammogram on Sat. I am sure both are fine. I am scheduled visit my obgyn and I have to schedule a colonoscopy soon as well.

  • I will easily post all updates from my well care visits on my blog by March 1, 2015.

I am a little behind, but I above list my latest updates.

  • I will easily complete a 7-10 Green Juice Cleanse 3 x’s per year by 12/31/2015

I have not started this yet, but I need to do one this quarter, so maybe next week.

  • I will easily with grace and style and discipline run/walk 3 miles per day for 6 days per week by 12/31/15.

I have not started walking yet.

  • I will easily release 50lbs of extra weight by 12/31/15.

So far I have lost 7lbs. that have stayed off consistently. I lost 10 in January, but gained 3 in Feb.

PERSONAL DEVELOPMENT

  • I will easily complete Tony Robbins Personal Power 30 Day program at least once by 12/31/2015.

I am going to order this program and start it soon.

  • I will easily read 12 books by 12/31/15.

I am almost finished “What to Say When You Talk To Yourself.” I have completed, “Start With Why” and I am almost finished “the Alchemist.” People have said that they were able to read the Alchemist in one setting. I have found the book to be completely boring. I keep picking it up and putting it down. I am in no way intrigued or even have a burning desire to find out how it ends. I was sad when I finished “Start With Why,” because for some reason this book intrigued me.

  • I will easily develop a rock solid daily morning ritual by January 30, 2015.

I am still working on a morning ritual. I do have a ritual but it’s not filled by any means with motivation and meditation.

  • I will easily attend church at least 1 per month every month by 12/31/15.

I have only attended church once this year and that was in Jan. I did not attend in Feb., but will make it my business to attend in March.

  • I will easily perform one act of giving each month by 12/31/15.

LIFESTYLE

  • I will easily find myself on the sandy beaches of the Caribbean at least once by 12/31/15.

I am going to work on this.

  • I will easily get regular spa treatments (massages and facials) on a monthly basis by 12/31/15.

I have not started this.

  • I will easily have a regular housekeeper by March 1, 2015.

I have not yet start this.

  • I will easily treat myself to a new outfit and pair of shoes once a month by 12/31/15.

I did buy myself some new shoes in January.

  • I will easily begin the process of acquiring an investment property by 12/31/15.

I am still working towards this goal.

Well, as you can see, some of these goals are aspirational. You may see some changes here, but for now I will keep reporting.

Permanent link to this article: http://tonicolemanbrown.com/january-2015-monthly-goals-report/

Feb 05

Facebook Fan Page Call to Action Buttons

On December 11, 2014 Facebook announced the launch of Facebook Fan Page Call to Action Buttons.  This new feature will allow businesses to link these buttons to any destination outside of Facebook.  This is good news and is a major change that is highly favorable for small businesses.  As a coach, there is one thing that I’ve always advised small business owners about when it comes to social media.  And that is to find your idea clients on social media, but then to ultimately pull them out of social media and on to your list as soon as possible.  These new Call to Action (CTA) buttons will definitely help entrepreneurs to achieve this goal.

Facebook Call To Action Buttons Positioned In the Right Place

The new buttons are strategically placed in the within the time line just to the left of the “LIKE” button.  Now entrepreneurs can use their timeline cover images to assist in drawing attention to these buttons.  An example of making the maximum use of your timeline cover images to assist with ensuring that the appropriate action is taken is shown below:

FB Call to Action Button

What Can You Do With This New FB Call To Action Button?

The possibilities are endless for entrepreneurs when it comes to this Facebook Call To Action Button.  Some of the choices that you have to choose from as it relates to actions are:

  1. Shop Now – This is great for online stores and online sellers
  2. Contact Us – This is great for realtors, coaches and all other service providers
  3. Sign Up – For folks like me who have membership organizations and course offerings, this is perfect.
  4. Book Now – What if you’re a speaker, or personal trainer, comedian, photographer, etc?  This is great.
  5. Use App – If you have designed a custom app, this is perfect for you.
  6. Play Game – This is a perfect call to action for online gamers.

I am sure that based on the suggestions above that your creative juices have started to flow and you can see how this can be of benefit to you.

How to Maximize the New FB Call to Action Buttons?

The way you utilize these buttons will be different based on your business needs.  The beauty of these buttons is that they’re easy to to update.  You can actually update them everyday if you choose to.  But I would suggest a weekly or bi-weekly rotation.

I would also recommend that you change your timeline cover often.  Change to match whatever it is that you’re offering that week or month.  And make sure the timeline cover is relevant to your offer.  Can this get expensive?  No.  It doesn’t have to especially if you utilize the services of someone from FIVERR.  Here is the link to my favorite guy on FIVERR: https://www.fiverr.com/rudyisfat/design-header-image-for-websiteblog?funnel=201502051453428299099660 This guy does amazing work and it’s a steal for only $5.00.

The next thing you will want to do is create a post that is related to your offer and promote that post to get new traffic to your website and to ensure that your Timeline Cover and Call to Action Button and Offer are being seen by new people in addition to the ones who have liked your page.  This is really important.

The next thing you will want to do is TEST, TEST, TEST.  Make sure to test your offers to find out which CTA buttons work best for your page and your audience.  You will want to figure out, which CTA buttons have the best click through rates (CTRs) and Conversion Rates.  You will want to test different Timeline Covers with the same CTA button to see which creatives perform better than others.  All of this type of testing is done to ensure that you get the best possible response and that you achieve all of your goals.

Drive Massive Traffic With FB Timeline Call to Action Buttons

At the end of the day, the ultimate goal with this new tool (FB Timeline Call to Action Buttons) is to drive massive traffic to your websites, blogs or landing pages and increase your bottom line.  You can achieve a tremendous amount of success doing this with FB, as the site has over 1 billion users and your ideal clients are definitely on the site.  So get started now using this tool because it’s one of the best yet for Facebook Fan Pages.

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